Monday, April 10, 2006

Automated email responses

And another thing...

How about those automated email responses that don't answer the question you asked in the first place?

I ask very simple questions that a human should be able to answer in one sentence. I asked Wal*Mart if the store they are about to build in my town will be a Supercenter. Pretty easy question, right? You don't need a PhD to answer it, right? Do you think I got a one-sentence answer? Or an answer to my question at all? Of course not. I got an automated reply that told me where to go (on the web) to find the answer. And of course when I went there the web didn't have an answer for me either. Instead of them telling me where to go, I'd like to tell them where to go!

And today I got an "answer" from Atkins in response to my asking where in my zip code I can buy a certain type of ice cream they sell. Instead of punching in my zip code and the item I want to buy, so they can actually answer my question, their computer must have recognized "where" "buy" "Atkins" and told me that their products are sold in 30,000 retail stores in the United States. That's great for them, but I'm just looking for their fudge pops and the trip to the store has to be short enough so that they don't melt on the way home. They gave me a 4-paragraph "answer" that didn't answer anything. Part of the "answer" was that I can order products from them online. When was the last time any of you bought ice cream mail-order? Ridiculous. Thanks, Atkins, for being the latest in a long line of clueless companies who take the Service out of Customer Service.

That really burns my ass!

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